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Multi-row diamond collar necklace on a grey display bust, prongs visible along every row. AI

Facetz — Diamond Jewellery Catalogue

Commercial Photography · 2026 · Facetz

A generated product catalogue for Facetz, a certified-diamond fine jewellery label — collars, rings, bracelets and pendants.

A product catalogue for Facetz, a certified-diamond fine jewellery label, built without a photography studio. Every frame is generated: collars and chokers, solitaire and cocktail rings, tennis necklaces, bangles, studs and drops.

The work that matters in jewellery generation is not the lighting, it is whether the piece reads as a real object a jeweller could make. Prongs have to grip the stone, a bail has to connect to a chain with actual links, and pavé has to resolve into individual set stones rather than glitter. Frames that failed any of those were cut rather than retouched — what is here is what passed.

Credits

Art Direction & AI Generation
Deepak Sharma